Associate Director, Direct Marketing and CSU Partnership

Company: University of Texas at Austin
Location: Austin
Posted on: June 1, 2025

Job Description:

Job Posting Title:Associate Director, Direct Marketing and CSU Partnership----Hiring Department:University Development Office----Position Open To:All Applicants----Weekly Scheduled Hours:40----FLSA Status:Exempt----Earliest Start Date:Immediately----Position Duration:Expected to Continue----Location:UT MAIN CAMPUS----Job Details:General NotesAbout The University of Texas at AustinWhat starts here changes the world.The University of Texas at Austin, founded in 1883, ranks among the 40 best universities in the world with top national programs across 19 colleges and schools. By creating educational opportunities for all and leading cutting-edge research at scale, the University fosters positive social change, technological advancement, and economic progress showing the world that change really does start here.Following our 10-year strategic plan, UT will become the world's highest-impact public research university, unleashing knowledge, opportunity and innovation from the heart of Texas.Learn more about UT's , and .Why Join Texas Development?The University of Texas at Austin is on the front lines of the future: sparking the imagination, driving discovery and transforming lives. And it's only possible because generous supporters believe in the power and promise of our state's flagship university to change the world.Together, through one of the largest fundraising efforts in our state's history, we will support our people, amplify the unmatched potential of our place, and lead innovation through world-changing pursuits. With nearly $5 billion raised over the past six years, Texas Development is quickly becoming one of the best fundraising programs in higher education.Texas Development is a dynamic community of more than 450 fundraising professionals across the Forty Acres. We strive to reach the highest levels of achievement and success in all that we do by creating meaningful and powerful experiences for our donors.Join us and .BenefitsThe University provides a that includes insurance and retirement benefits in addition to other programs and services.Texas Development supports growth by offering professional development opportunities that help every team member accomplish their goals, enrich their skillset and deepen their engagement with UT.PurposeTo work in collaboration with the Executive Director of Annual Giving Programs on strategically planning and executing multi-channel direct marketing fundraising as well as managing relationships with and fundraising support for campus college, school and unit partners at The University of Texas at Austin.ResponsibilitiesOversee the execution of multi-channel fundraising direct marketing efforts and assist in the annual planning and strategy development:

• Analyze past direct marketing results and execute a direct marketing plan for 16+ college, school, and unit (CSU) partners.
• Maintain comprehensive solicitation calendar for all direct marketing channels and ensure that all projects are executed in a timely and effective manner.
• Write and proofread copy for direct marketing projects and ensure that the copy is in line with university messaging and annual giving best practices.
• Manage and mentor a team of two CSU Success Managers including monitoring the progress of specific projects and assessing the needs of the position through weekly check-ins, preparing performance reviews, and posting and rehiring position when needed.
• Work closely with internal Project Operations team to strategically direct artwork and data to support fundraising campaigns.
• Work closely with the University Marketing and Communications team to ensure that Annual Giving Program projects meet university branding and messaging standards.
• Regularly report back on campaign performance and utilize past campaign performance to inform future strategy.Manage and build relationships with CSU (college, school and unit) partners to enhance annual giving fundraising across campus:
  • Lead team that acts as a primary contact for each of our CSU partners, providing a streamlined, on-stop contact for all services provided by the wider Annual Giving Programs team.
  • Maintain regular meetings and communications with annual giving contacts embedded within CSUs.
  • Identify and enhance unique fundraising opportunities for CSU specific audiences and priorities.
  • Provide service ranging from consultation and strategy up to full execution of annual giving campaign work for CSU specific fundraising work.Required Qualifications
    • Bachelor's degree and at least three years of professional experience in annual giving or direct marketing at a nonprofit or in a higher education advancement/development environment.
    • Excellent communication skills (written and verbal), organizational skillsand attention to detail.
    • The proven ability to write for a variety of audiences.
    • Must be comfortable working in a fast-paced, deadline-driven environment. The ability to prioritize, manage and organize multiple projects amid shifting priorities. Preferred Qualifications
      • Experience executing multi-channel direct marketing fundraising including phone, email, direct mail, digital advertising and/or texting.
      • Experience with large-scale direct mail print production and knowledge of mass mail postal strategies.
      • Direct response copywriting experience highly preferred.Salary Range$74,000 + depending on qualificationsWorking Conditions
        • Typical office environment with some on-site field work.
        • This is an on-site/on-campus position based in Austin, Texas.
        • Some evening and weekend hours may be required during peak periods and special events.Required Materials
          • Resume/CV
          • Cover letter/Letter of interest
          • 3 work references with their contact information; at least one reference should be from a supervisorImportantfor applicants who are NOT current university employees or contingent workers:You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure thatALLRequired Materials have been uploaded. Once your job application has been submitted, you cannot make changes.Important for Current university employees and contingent workers:As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questionspresented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.----Employment Eligibility:Regular staff who have been employed in their current position for the last six continuous months are eligible for openings being recruited for through University-Wide or Open Recruiting, to include both promotional opportunities and lateral transfers. Staff who are promotion/transfer eligible may apply for positions without supervisor approval.----Retirement Plan Eligibility:The retirement plan for this position is Teacher Retirement System of Texas (TRS), subject to the position being at least 20 hours per week and at least 135 days in length. This position has the option to elect the Optional Retirement Program (ORP) instead of TRS, subject to the position being 40 hours per week and at least 135 days in length.----Background Checks:A criminal history background check will be required for finalist(s) under consideration for this position.----Equal Opportunity Employer:The University of Texas at Austin, as an ,complies with all applicable federal and state laws regarding nondiscrimination and affirmative action. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, national origin, age, marital status, sex, sexual orientation, gender identity, gender expression, disability, religion, or veteran status in employment, educational programs and activities, and admissions.----Pay Transparency:The University of Texas at Austin will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.----Employment Eligibility Verification:If hired, you will be required to complete the federal Employment Eligibility Verification I-9 form. You will be required to present acceptable and original to prove your identity and authorization to work in the United States. Documents need to be presented no later than the third day of employment. Failure to do so will result in loss of employment at the university.----E-Verify:The University of Texas at Austin use E-Verify to check the work authorization of all new hires effective May 2015. The university's company ID number for purposes of E-Verify is 854197. For more information about E-Verify, please see the following:
            • [PDF]
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            • [PDF]----Compliance:Employees may be required to report violations of law under Title IX and the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act (Clery Act). If this position is identified a Campus Security Authority (Clery Act), you will be notified and provided resources for reporting. Responsible employees under Title IX are defined and outlined in .The Clery Act requires all prospective employees be notified of the availability of the Annual Security and Fire Safety report. You may or obtain a copy at University Compliance Services, 1616 Guadalupe Street, UTA 2.206, Austin, Texas 78701.

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